How Brands Are Fast-Tracking
Change in 2020
King Arthur Baking, Adrianna Papell,
Baked by Melissa, and Corra
Learn about the timely strategies and tactics that eCommerce brands have implemented to transform their business in response to massive change.
ABOUT THE EVENT
PART 100:00:00 - 00:18:15 MINS
Strategies From a Bridal Brand During a Pandemic, with Caroline Colavita, Director of eCommerce at Adrianna Papell
PART 200:018:15 - 00:52:35 MINS
Prioritizing the Needs of Your Community, with Mike Hoefer, Director of Web Development at King Arthur Baking, Jesse Cloutier, Community Manager at King Arthur Baking, Chris McLeod, Brand Content Strategist at King Arthur Baking
PART 300:52:35 - 01:33:23 MINS
How We Built This, with Shannon Fay, Director of eCommerce at Baked by Melissa, Michael Harvey, Chief Strategy Officer at Corra